planning & execution

A social media marketing startup contacted me to create a brand that would stand out in a crowded marketplace and resonate with their target clientele as “spirited, intrepid, and unique.”

The branding was a hit with the partners, and the firm hit the ground running, easily exceeding their projections for the first six months. Unfortunately, that period began in August 2019 and ended just before the world shut down. They abandoned the project in 2021.

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